In this module, we look at the concept of negative and positive face, focusing especially on: (i) Erving Goffman's idea of 'face' as a mask we strive to maintain in social situations, (ii) politeness as a behaviour used to preserve one's own and others' faces, and (iii) the concept of positive and negative face.
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This lecture is part of a larger course exploring how language is used to shape our social identity. The full course can be found here: https://www.massolit.io/courses/pragm...
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MASSOLIT works with university academics to produce short video lectures in the arts, sciences, humanities and social sciences. It is available to schools and colleges on an institutional license as well as via private subscription: massolit.io/?source=yt
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