➡️ Use AI to create your next Marketing Plan [our free guide] https://clickhubspot.com/axp
How can AI take you from a novice to an expert in 13 minutes?
Kipp and Kieran offer a five-step framework to level up your AI skills rapidly.
Kipp and Kieran dive into the secrets of mastering AI with a practical and accelerated learning approach. Learn more on effective prompting techniques, mastering context setting, the power of templates, integrating AI agents into your workflow, and transforming complex tasks into achievable goals with AI-driven apps. In this episode, Kipp and Kieran lay out the essential steps to unlock AI's potential and elevate your marketing game.
Mentions
Indbound https://www.inbound.com/
OpenAI https://openai.com/
Claude https://claude.ai/
Klarna https://www.klarna.com/us/
Timestamps
00:00 Differentiating in AI relies on skillful prompting.
04:13 OpenAI's new model: simple, direct prompting needed.
08:21 AI excels with guidance from domain experts.
13:11 Use AI for scalable expertise reverse engineering.
15:12 Optimize email writing styles for booking meetings.
19:56 Integrate agents into teams for future success.
21:29 AI unlocks creativity with data-rich resources.
26:56 AI simplifies tough problems, enabling impactful solutions.
28:09 30 minutes covered quickly, see you again.
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📲Kipp Bodnar, / kippbodnar
📲Kieran Flanagan, / searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
About the Show
Kipp Bodnar, HubSpot’s CMO and Kieran Flanagan Zapier’s CMO, lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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