Patient experience is changing with the advancement of new technology. The "Top Industry Trends in Patient Experience" video series features exclusive insights from industry experts on how technology like AI is shaping how businesses interact with patients and what we can expect in the coming years. Focused on the Healthcare and Life Sciences industry, this episode features Joyce Gottbetter, General Manager, Sales and Technical Unit of U.S. Health and Life Sciences at Microsoft, and Jane Sarasohn-Kahn, Health Economist, Founder of THINK-Health LLC and author of the Health Populi blog.
To learn more about how you can reimagine marketing and patient engagement with the power of generative AI, watch our video here: https://aka.ms/HealthcareCXTrends
00:12 – Intro
01:40 – Why is patient experience so important today?
04:15 – The emergence of AI and its effect on patient experience
06:07 – Microsoft’s focus on patient experience
08:31 – Omnichannel care and the caregiver experience
08:52 – Closing
Audio description version: • Top Industry Trends in Patient Experi...
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