Ditch Founder Mode, go Team Mode | David LoPresti, Dir. U-Haul Apps (U-Haul)
Today, our guest is David LoPresti, Director of U-Haul Apps at U-Haul.
With experience in a wide variety of areas, including operations management, customer service, sales, and marketing, David has grown his career at U-Haul over the past two decades. He began his tenure as a service manager before transitioning to web sales and, later, program management. David then became director of Moving Help, a U-Haul service, before taking over the U-Haul Apps program.
On today's episode, LogRocket's VP of Marketing, Jeff Wharton, talks to David about balancing operational excellence and innovation to maintain market leadership, why “founder mode” isn't the end-all-be-all of creating the best product or solution, and how he has scaled and innovated multiple U-Haul programs to drive transformation and success as a leader.
00:00 Intro
01:21 U-Haul's customer-centric approach
03:54 The convenience economy
08:23 Hiring for success
25:00 Digital transformation at U-Haul
31:38 Balancing customer needs
35:29 Leveraging customer data
36:52 Outro
Links
/ david-lopresti-475224179
https://blog.logrocket.com/product-ma...
https://myuhaulstory.com/tag/david-lo...
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