Google Ads Cost Overview | Factors That Affect Google Ad Costs
The cost of Google Ads varies depending on the type of ad you're running, competition, and many other factors. That's why it's not completely possible to give you an exact number for how much you'll spend with Google. Just know that getting paid traffic to your website is completely worth the cost.
Google Ads uses a bidding system to help determine when ads appear, so your bid is a major factor in how much you spend.
When you pay for ads, you can choose from different bidding methods.
You'll learn about three different bidding options in this video:
--Cost-per-click (CPC)
--Cost-per-thousand impressions (CPM)
--Cost-per-action (CPA)
You'll also get an overview of where your ads can appear with Google. Google has a huge network of platforms and websites where it can place ads, so you have plenty of places to pick from when creating your campaign.
📘 Want to keep learning about Google Ads? We have plenty of resources on our website:
A detailed breakdown of the Google Ads cost ▶ https://www.webfx.com/blog/marketing/...
How Google Ads works ▶ https://www.webfx.com/ppc/learn/googl...
How to run an excellent Google Ads campaign ▶ https://www.webfx.com/ppc/learn/googl...
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