What Does UNPAID Motion Design Look Like? This Actually…
I’ve made this video to talk directly to a client called Scott who didn’t pay for a logo animation he asked for.
This was meant as a “handover” tutorial, but things ummmm ….escalated.
But if you’re not Scott, keep watching, as I’ll run through the techniques I used. So it should be helpful if you’re interested in working in a similar style.
There was no real brief, except for something with a "punky aesthetic".
I basically ripped off the way Hobie Brown is animated in Spider-Man: Across the Spider-Verse. This was the reference for the cutout style and type effects.
I also looked at “punk” films from the 70s / 80s, such as Breaking Glass (1980), Suburbia (1983), Rude Boy (1980), Sid and Nancy (1986) and others. Partly for research beyond just looking at Spider Punk, but also the plan was to collage elements from some of these films into some kind of tableau.
Sort of a motion design version of the cover of Sergeant Pepper.
(Now I write that I really wish I had. Dammit)
I narrowed the scope down to collaging a scene from a film called Times Square (1980), where two characters throw tvs off a roof in New York. The footage is heavily treated then resolves to Jodie’s logo at the end.
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► Jodie Langford Music Instagram: https://www.instagram.com/jodielangfo...
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► Download the free project file: https://thevideoshop.gumroad.com/l/yb...
► Download other free project files from my gumroad: https://gumroad.com/thevideoshop
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► View Full Workflow - Part 1: • Punk Style Logo Animation | After Eff...
► View Full Workflow - Part 2: • Punk Style Logo Animation | After Eff...
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Times Square (1980) isn’t easy to find in the UK, but if you live in the US there is a Kino Lorber blu-ray you can buy here: https://kinolorber.com/product/times-...
If you want to support this channel I would encourage you to buy it, as they are a great distributor of rare films.
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Chapters:
00:00:00 - Unpaid Motion Design
00:00:46 - Clients Who Don’t Pay
00:01:05 - Research
00:02:23 - Footage
00:04:01 - Project File
00:04:29 - Rotoscope / Junk Mattes
00:04:49 - Content Aware Fill
00:05:29 - Textures / Patterns
00:06:15 - Framerates
00:07:07 - Shameless Tutorial Plug
00:07:27 - Tracking
00:09:14 - Expression Controlled Textures
00:09:30 - Random Font Expression
00:11:21 - Paint Effect
00:12:07 - Questions
00:12:50 - We Have Just Lost Cabin Pressure
00:13:33 - Toolkit
00:14:39 - Copyright
00:15:16 - The … Video Shop?
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► Subscribe for more tutorials like this: / @thevideoshoplondon
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► If you have any questions just let me know in the comments.
► Find me: https://linktr.ee/TheVideoShop
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