Google Shopping Ads Bidding Strategies
Google Shopping Ads bidding strategies can be confusing. How do you know which bidding strategy to use? In this video, we breakdown all of the Shopping Ads bidding strategies and explain when you should use them.
Video chapters:
00:00 Introduction
00:30 Types of Google Shopping Campaigns
00:43 Manual Cost-Per-Click Bidding Strategy
01:52 Maximise Clicks Bidding Strategy
02:45 Target ROAS Bidding Strategy
03:46 Smart Shopping & Performance Max Bidding Strategies
04:53 When To Change Bidding Strategy
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LEAP is produced by a leading UK digital marketing agency and Google Premier Partner, Add People.
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#googleads #googleshopping #biddingstrategy #ecommercebusiness #ppcadvertising
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