How To Set Up A Google Shopping Ads Campaign | EXPERT WALKTHROUGH
New to Google Ads and wondering how to set up a Google Shopping Ads campaign?
Don't stress, our Google Ads Expert, Jonathan Kelly, is here to walkthrough the process step-by-step!
He covers everything from choosing your campaign objectives to setting your bidding strategy!
AND...
Keep watching to the end to find out our one super important tip for business owners that if often forgetting about when setting up a Google Shopping campaign for the first time!
Video Chapters:
00:00 Introduction
00:36 Getting Started With Shopping Campaigns
00:54 Choosing Campaign Objectives & Conversion Goals
01:33 Choosing Campaign Type & Connect to Google Merchant Center
02:23 Naming Your Shopping Ad Campaign
02:38 Set Your Bidding Strategy & Budget
03:39 Set Your Ad Targeting
04:49 Creating Ad Groups
05:18 Product Groups & Setting Bids
07:23 Set Negative Keywords
08:08 Creating Audience Segments
09:13 Check Your Campaign Settings
09:40 Setting Ad Scheduling
10:37 Choose Location Targeting
10:57 BONUS TIP!
11:47 Setting Your Ad Campaign Live
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About This Channel:
Learn Ecommerce with Add People (LEAP) is a channel we set up to help early-stage business owners learn ecommerce marketing.
Through this channel, you'll learn the basics of what you need to grow your Ecommerce business from scratch to a flourishing business.
You'll learn about various ecommerce marketing strategies - from the basics of running advertising campaigns on platforms like Google Ads and Amazon Advertising, to expert advice and insider knowledge to help you generate sales for your business.
LEAP is produced by a leading UK digital marketing agency and Google Premier Partner, Add People.
The presenters you're seeing, have years of experience in digital marketing and together help thousands of businesses grow everyday through paid advertising... and they're sharing their knowledge with you for FREE!
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