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In just a few short seconds with this video, you can save yourself months, even years of pain and effort. Here are the top SEO myths you need to know, backed by John Mueller and other Google staff.
There is no perfect SEO technique. Different content has different needs.
Site speed is a signal, and shouldnβt be ignored, but content relevance is a much stronger signal.
Backlinks from high authority domains are not that important.
Pay Per Click advertising can sell your products, but it does NOT help your rankings.
You absolutely DO NOT need to blog or put our fresh content every day.
Keywords in your url are a very lightweight signal and not that important.
And optimizing content isnβt just a one-off effort. Itβs a constant process.
Any major myths we missed? Let us know in the comments, and check out our channel for a world of advice, tools and solutions for everything SEO.
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