Fix πππ©ππ§πππ π³πππ π for πππ πππ πππππ
Googleβs John Mueller says internal linking is super critical for SEO success. Itβs easy to do, but plenty fall into some open pitfalls. Do it right with the following tips.
Links that are clicked are good, those that arenβt can be seen as spam. So beware of footer links that no one will ever even see.
Donβt cannibalize or repeat your anchor text on multiple pages or posts
Know what keywords you want to rank for, and use those instead of non-descriptive text (click here vs. hottest sunglasses)
Fix any orphaned pages by having a few links coming in from other content.
Avoid linking to content that isnβt indexed.
And fix your error pages. Yesterday.
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