New Google Analytics 4 Manual Campaign Dimensions & Report

Published: 05 March 2024
on channel: Loves Data
2,522
83

Learn about the new manual acquisition dimensions in Google Analytics 4 (GA4), including 'Manual Session Campaign Name' and more. Plus, how to find the new 'Manual Campaign' report, and about additional UTM tags you can use to track the performance of your inbound marketing.

YOUR EXTRA RESOURCES:
○ How to track campaigns –    • How To Track And Report On Campaigns ...  
○ Google's URL builder – https://ga-dev-tools.google/ga4/campa...
○ About campaign tags – https://support.google.com/analytics/...
○ GA4 tutorial –    • Google Analytics 4 Tutorial 2024 | St...  
○ GA4 Course (paid) – https://www.lovesdata.com/courses/goo...

JUMP TO A TOPIC:
00:00 Introduction to manual acquisition dimensions
00:47 Overview of UTM campaign tags
02:03 Manual acquisition dimensions in exploration reports
05:19 Manual campaigns report in GA4
07:14 Next steps

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