Are you using the WRONG trigger with Consent Mode?!?

Published: 13 May 2024
on channel: Loves Data
4,668
125

What happens when you use the 'Initialization - All Pages' trigger with Google Consent Mode instead of the 'Cookie Consent Update' trigger? Do you loose the original source, medium, and other acquisition details? Does the original page view loose other important information? In this video, we're going to run a test to see exactly what happens in Google Analytics. Let's get started!

YOUR EXTRA RESOURCES:
○ Consent Mode v2 tutorial –    • Consent Mode v2: What you need to kno...  
○ Google Analytics consent settings –    • New Consent Settings in Google Analyt...  
○ Google Ads Enhanced Conversions with Consent Mode –    • Setup Google Ads Enhanced Conversions...  

JUMP TO A TOPIC:
00:00 Are you using the wrong trigger for Consent Mode?
01:21 Before consent is provided
04:30 After consent is provided
06:18 Checking the results

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