The NEW GA4 Calculated Metrics (What They CAN and CAN'T Do)
Use calculated metrics in GA4 (Google Analytics 4) to create your own metrics based on other existing metrics from your reports. Learn how to create calculated metrics, important limitations, and how to fix the calculated metric bug in GA4 if you encounter it. Let's get started!
EXTRA RESOURCES:
○ Google Analytics glossary: https://www.lovesdata.com/blog/google...
○ Ideas for calculated metrics: https://www.lovesdata.com/blog/calcul...
○ Create calculated metrics in Looker Studio: • How To Create GA4 Calculated Metrics ...
○ GA4 tutorial: • Google Analytics 4 Tutorial For Begin...
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JUMP TO A TOPIC:
00:00 Introduction
00:51 Create calculated metrics
04:05 Limitations of calculated metrics
05:25 Adding calculated metrics to reports
07:37 Calculated metrics bug
08:44 Conclusion
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