Integrated Commerce Panel: Shopping Inside a Mash-Up at SIC2013
Integrated Commerce Panel
Shopping Inside a Mash-Up: How Retailers are Blurring the Lines Between the Physical and the Digital
As the technology available to the retail sector proliferates and becomes more powerful, the lines between a digital experience and a physical one are blurring. Shopping is becoming much more interactive and the shopping experience in some stores is starting to resemble the online experience in significant ways. This panel will bring together some of the companies who are building this technology with the retailers who are applying it to explore the implications for the industry and the shopper.
Moderator:
Martin Mehalchin, Lenati
Panelists:
Neil Crist, Venuelabs
Todd Sherman, Point Inside
Andy Chu, Sears Holding
Susan Livingston, Whole Foods
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