Proposal Writing (RFPs): Steps and Challenges with Mickella Rast, Chenega
In our recent episode on the Knowledgebase Ninjas podcast, Mickella Rast, Proposal Writer at Chenega Corporation, provides a comprehensive overview of the role of proposal writers. She discusses the crucial aspects of creating a proposal and the challenges associated with the process.
𝐊𝐞𝐲 𝐭𝐚𝐤𝐞𝐚𝐰𝐚𝐲𝐬:
👉Government contracts a large portion of its work, and contracting companies bid for these contracts by submitting proposals. The role of proposal writers involves developing proposals that convince the government to choose their company.
👉 Crafting a proposal requires striking a balance between emphasizing the company’s strengths and avoiding a marketing pitch or boilerplate content. Proposals must be clear, concise, realistic, and straight to the point, as government reviewers don't have tolerance for fluff language says Mickella.
👉 “Technical communication in IT involved creating user guides and process documentation, where I observed different processes and ensured they were executed successfully. On the other hand, in proposal writing, I engage in more creative writing and structured work, guided by government RFQs and RFPs. This transition allowed me to balance persuasive writing while highlighting my company’s strengths”, says Mickella.
👉 Extensive preparation, capturing strengths and weaknesses, anticipating competitors’ approaches, and conducting retrospectives to continually improve the proposals are crucial for proposal writers.
👉 AI integration has significantly advanced but comes with its own challenges for proposal writing, as it involves sensitive government information. Proposal writers must collaborate with AI companies to find a solution that meets their needs while ensuring there is no risk to the security of their company or the government’s data.
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