In our recent episode on the Knowledgebase Ninjas podcast, Lana Brindley, Senior Technical Writer at Shippit, gives an overview of how important it is to understand the audience and their content needs while developing information architecture with various steps involved in the process.
𝐊𝐞𝐲 𝐭𝐚𝐤𝐞𝐚𝐰𝐚𝐲𝐬:
👉 According to Lana, technical writing and information architecture are closely related but differ in scope.
👉 She adds that While developing information architecture, it is important to recognize the audience, understand them, the type of content they need, the kind of problems they are trying to solve at any given moment, and give them a logical path through the content.
👉 Lana shares that Understanding that different audiences consume content differently, with varying levels of knowledge, is crucial. Know their workflows and anticipate how they might interact with your content.
👉 Documentation serves two purposes: helping customers find needed information and benefiting the company by addressing various problems and queries.
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