At The Family, we believe that anyone can become a great entrepreneur. Find more info here: http://www.thefamily.co/
By Yves Bourgoin ( / yvesbourgoin , Senior Sales Manager at Hubspot (https://www.hubspot.com/)
Mathilda Nathan ( / mathilda-nathan-99234416 , CRO at Side (https://www.side.co/)
Chalom Malka ( / chalom-malka , Head of Sales at Aircall (https://aircall.io/)
With Emilie Maret ( / emiliebmaret , Fellowship at The Family
Doing sales can quickly become a very practical matter - do this, achieve that. But hiring your first salesperson as an entrepreneur also comes with a lot of new questions. Do you create a new culture specific to your sales team? How do you organize things? What’s the most efficient way today? 🤔
All good startups have a defined culture: guts, care, execution, fun… Your culture may be extremely well defined, but sales can sometimes go against the things you implemented in the past. Once you’ve figured that out, you need to make a choice between organizing your teams for sales or growth, which will have a big impact on training & collaboration.
And before you can even get to all that, you need to stay in touch with the current technological trends. How are AI & automation making sales evolve? Which frontiers will be broken and how can you adapt today to be flexible in the future? 🤖
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