EP 1 - THE POWER OF BRAND ARCHETYPES
In this video, I explain the complex topic of brand archetypes. But don’t worry; we take it one step at a time. We’ll start with exploring the concept, tracing its roots back to the early days of psychology. Then we’ll explore each brand archetype—with examples—so you can get an idea of which your brand might fit best.
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Read the full article on this topic at https://www.spellbrand.com/brand-arch...
Watch the other videos in this series on brand archetype:
RULER - • Is the RULER Brand Archetype a Tyrant...
CREATOR - • EP 3 - THE CREATOR BRAND ARCHETYPE | ...
SAGE - • EP 4 - THE SAGE BRAND ARCHETYPE
INNOCENT - • EP 5 - THE INNOCENT BRAND ARCHETYPE |...
EXPLORER - • EP 6 - THE EXPLORER BRAND ARCHETYPE |...
CAREGIVER - • EP 7 - THE CAREGIVER BRAND ARCHETYPE ...
MAGICIAN - • EP 8 - MAGICIAN BRAND ARCHETYPE | Ho...
HERO - • Ep 9 - THE HERO BRAND ARCHETYPE | The...
REBEL - • EP 10 - THE REBEL BRAND ARCHETYPE | T...
LOVER - • EP 11 - THE LOVER BRAND ARCHETYPE | T...
JESTER - • EP 12 - THE JESTER BRAND ARCHETYPE
EVERYMAN - • EP 13 - THE EVERYMAN BRAND ARCHETYPE ...
#brandarchetypes #brandarchetype #brandstrategy
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