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In this episode, I'm talking with Clayton Hepler.
Clay has been on an incredible journey, building a thriving land-flipping business over the past two years. We discussed the challenges he faced during his first year, the importance of having financial reserves and consistency, and how he scaled his business by focusing on market selection and sales.
Throughout the interview, Clayton emphasizes the significance of having a strong mental game and using land investing to achieve financial freedom and build a legacy for his family.
00:00:00 - Cold Open With Clayton Hepler
00:01:06 - Introduction to Clayton Hepler
00:04:01 - Leveraging Social Media for Businesses
00:07:42 - How Social Media Algorithms Work
00:11:50 - Serving Your Core Audience
00:13:45 - How Clayton Transitioned to Land
00:19:53 - Land Flipping vs. Wholesaling
00:23:19 - Capturing Leads
00:27:58 - Direct Mail Strategies
00:30:55 - Conversion Stats From Direct Mail
00:32:40 - From Yes or No Real Quick
00:39:38 - Marketing Channels Clayton Uses
00:43:51 - ROI vs ROH (return on hassle)
00:47:10 - Is Investing in Land Better Than in Houses?
00:51:29 - Importance of Market Selection and Sales
00:54:55 - How to Select a Market
01:02:07 - The Zip Code Clustering Technique
01:05:00 - Mastering the Mental Game in the Land Business
01:11:31 - Financial Reserves When Starting
01:12:54 - The Land Man Accelerator Course
01:16:43 - Closing Questions
#retipsterpodcast #landinvesting #landinvestor #landflipping #realestateinvesting #realestateinvestingpodcast
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