Shopify Tutorial 2024 (Step-by-Step)
In this Shopify tutorial, I'll show you step-by-step how to create an online shop. I'll also explain how to install Google Analytics 4 and set up Google Ads Conversion Tracking in compliance with data protection. Additionally, I'll guide you through creating a Google Ads Shopping campaign to start selling your first products directly.
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Content
00:00:00 - Introduction
00:01:54 - Important Preparations
00:02:33 - Shopify Costs
00:03:24 - Signing Up for Shopify
00:04:28 - Adjusting Language Settings
00:06:02 - Setting Up Payment Method
00:07:21 - Shopify Plans
00:09:10 - User Interface
00:10:48 - Customizing Shop Details
00:12:13 - Adding Staff Members
00:12:31 - Setting Up Shopify Payments
00:15:01 - Checkout Settings
00:19:31 - Shipping Settings
00:24:17 - Tax and Customs Fees
00:24:56 - Locations, Coupons, and Markets
00:25:55 - Connecting a Domain to Shopify
00:26:59 - Customer Events
00:28:00 - Notifications
00:30:54 - Custom Data
00:31:56 - Creating Legal Texts
00:34:31 - Adding Products
00:39:31 - Creating Product Categories
00:44:56 - Creating Gift Vouchers
00:47:39 - Editing the Online Shop
00:49:04 - Shopify Editor Interface
00:54:36 - Theme Settings
00:57:33 - Editing the Checkout Page
00:59:44 - Creating New Pages
01:01:52 - Creating Blog Posts
01:03:08 - Creating Menus
01:14:13 - Editing Shopify Homepage
01:25:24 - Editing the Footer
01:29:15 - Editing Product Pages
01:31:43 - Adding Shopify Apps
01:34:08 - Shopify App for Invoices
01:36:37 - Shopify App for Order Tracking
01:40:15 - Installing Cookie Banner
01:52:53 - Installing Google Tag Manager
01:59:50 - Installing Google Analytics 4 in Shopify
02:03:58 - Setting Up DataLayer in Shopify
02:05:51 - Configuring GA4 Purchase Event
02:10:50 - Setting Up Google Ads Conversion Tracking
02:18:51 - Creating Google Merchant Center
02:25:28 - Shopify App for Shopping Feed
02:30:08 - Optimizing Google Shopping Feed
02:32:32 - Connecting Google Merchant Center with Google Ads Account
02:33:40 - Creating Google Shopping Campaign
02:43:59 - Helpful Google Shopping Tools
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GTM Consent Mode V2 - https://support.cookiebot.com/hc/en-u...
Google Analytics 4 - https://analytics.google.com/
Google Merchant Center - https://www.google.com/intl/de_be/ret...
Google Shopping Multifeed App - https://apps.shopify.com/multiple-goo...
Google Shopping Product Specifications - https://support.google.com/merchants/...
Google Ads - https://ads.google.com/
ProductHero - https://producthero.com/de/
ProfitMetrics - https://profitmetrics.io/
TripleWhale - https://www.triplewhale.com/
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