Fixing Common SEO Mistakes Reveals Shocking Results
Join host Jim Banks on "Digital Marketing Stories" as he dives into the twists and turns of decision-making with Steve Krull, CEO of Be Found Online.
Discover the highs and lows of building a brand, staying authentic, and the impact of personal connections in business.
In this episode:
Learn how Steve Krull's focus on building networks and brand authority led to strategic partnerships and business growth.
Explore the evolving landscape of the digital marketing industry and the importance of adapting to attract diverse audiences.
Delve into AI's transformative role in digital marketing and content creation, as discussed by Jim and Steve.
Steve shares his journey from SEO novice to agency CEO and what it means to truly connect with clients and grow a business in today's world.
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🧰 Resources mentioned or used making this episode 🧰
➡️ Competitor Analysis - https://geni.us/similarweb
➡️ Market Analysis - https://geni.us/builtwith
➡️ SEO Toolkit - https://geni.us/semrush_jimbanks
➡️ AI powered video editor - https://geni.us/descript_jimbanks
➡️ Podcast Website Builder - https://geni.us/podpage
➡️ Live Streaming & Video Production for Mac Users - https://geni.us/ecamm_jimbanks
➡️ PPC Management Software - https://geni.us/optmyzr
➡️ Heatmaps, Recordings and Surveys - https://geni.us/luckyorange_jimbanks
➡️ Content Management - https://geni.us/notion_jimbanks
➡️ Teleprompter App - https://geni.us/promptsmart_jimbanks
➡️ Competitor Ad Analysis - https://geni.us/pipiads
➡️ Track Winning Products - https://geni.us/ppspy
➡️ Targeting for YouTube Ads - https://geni.us/tubesift
➡️ YouTube Ad Spy Tool - https://geni.us/videoadvault
➡️ Text to Speech and AI Voice Generator - https://geni.us/elevenlabs_jimbanks
➡️ Workflow Automation - https://geni.us/make_jimbanks
➡️ Managed Web Hosting - https://geni.us/cloudways_jimbanks
➡️ Chatbot Automations - https://geni.us/manychat_jimbanks
➡️ Media Buying Community - https://geni.us/unik360
➡️ Text to Video Creator - https://geni.us/synthesia
➡️ Audience Research for reddit - https://geni.us/gummysearch
➡️ Project Management Suite - https://geni.us/teamwork
➡️ Content Workflow Automation with AI - https://geni.us/castmagic_jimbanks
➡️ AI Video Clipping Tool - https://geni.us/opusclip_jimbanks
⏰ Time Stamps ⏰
00:00 "Bad Decisions" podcast featuring digital marketing mistakes
04:38 Lost business due to sharing too much
09:16 Building lasting connections, not just networking
11:01 Confidence in socializing helped close business deals
15:30 Networking without expectation leads to success
18:48 Sales manager discovers employee pretending to work
21:49 Tech conference topics and Google updates in Vegas
25:42 Podcast host discusses guest promotion and tools
27:56 Struggles with writing led to blog transcription
32:23 Respect for elders, concern about industry future
33:23 Efficiency, growth, and diversification in agency business
38:52 Interest in digital marketing and reaching new audience
42:08 Chrome plugin, analyze TikTok profiles, stats summary
42:56 Virality doesn't guarantee financial success for creators
#podcast #digitalmarketing #marketingpodcast
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