Ecosystem-led growth: What it is & how to get started
Scott Barker, Partner at GTMfund, is a huge advocate for ecosystem-led growth, also known as network-led or partner-led growth.
In this session, Scott will dive into the three pillars of ecosystem-led growth, why he considers it the most efficient go-to-market (GTM) strategy for 2024, and how to leverage it to drive long-term growth in your own business this year.
What you'll learn:
💡How to incorporate ecosystem-led signals into your pipegen strategy
🌐 Strategies for building and expanding your network, including where to find strategic partners
🤝 How to identify win-win opportunities and develop a playbook for mutual success
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