The ONE mistake killing your content marketing (and how to fix it)
The biggest mistake owners make when getting their team to help with content?
Assuming they know what to do, when to do, and how to make it happen.
Creating checklists and guidelines can provide clarity and maintain the quality of your content.
(and make sure it gets done)
These resources allow your team to have a clear understanding of what is expected, including the objective, instructions, and visual examples.
Over time, these checklists and guidelines become second nature for your team.
But in the beginning, having these resources readily available ensures consistency in your content marketing efforts.
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