We Voted! - Beyond Social Media Show Podcast
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Beyond Social Media hosts B.L. Ochman and David Erickson discuss the most recent topics in online marketing, public relations, advertising and communications. In episode 330, we cover:
Van Jones' Tears Of Joy
ROI Of "I Voted"
"Cheese Boy is Win"
A clever Election Survival Kit
Shoppable TikTok ads
Calm election ads
#Typosquatting
Backlink Scams
Too Soon To Bridge The Gap
Digital Subscription Retention
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BEST NEWS OF THE WEEK
Topics 0:00
From proclaiming our devotion to democracy on this happy day, to backlink scams and much more, welcome to episode 330 of the Beyond Social Media Show podcast
Tears of Joy 1:08
Van Jones, on CNN, wept as he said it’s easier to be a dad today, explaining that truth matters and being a good man matters.
We voted 2:29
We know that democracy matters, not just on election day, but every day.
ROI of “I Voted” stickers 3:15
The stickers cost less than point 002368 cents each and net a hell of a return on investment for democracy.
Cheese Boy is win! HaHa 5:19
In a sequel to his first disastrous failure, Tasty Hoon finally, hilariously, conquered his cheese fondue fountain.
Very special delivery 6:43
Minnesota PR Firm Fluence hand delivered Dave an amazing and very clever Election Survival Kit.
Shoppable TikTok 9:40
Shopify and TikTok are partnering on shoppable ads.
Calm Election Alerts 11:56
The Calm meditation app brilliantly sponsored election alerts during CNN election coverage, with outstanding ROI. .
WORST NEWS OF THE WEEK
#typosquatting conspiracies 15:33
A network of right wing operatives and trump spread disinformation about Joe Biden with an intentional misspelling of a conspiracy theory hashtag.
Black Hat Backlinks 19:22
This is how people dishonestly try to get links in other people’s content. But Dave caught one.
Premature Gap 24:42
Backlash forced The Gap to delete an image nobody was ready for.
SMILES
Space Puzzles 25:32
The 20th anniversary of the International Space Center is being celebrated with a space puzzle game you can play solo or in a group.
Scientific Tarot Cards? 26:20
An MIT Tarot deck that features inspirational women of science whose concepts changed STEM.
Love from Paris 27:35
Anne Hidalgo, Mayor of Paris, Tweeted “Welcome back, America. Congratulations to Joe Biden and Kamala Harris for their election”
SHINY NEW STUFF
Free Ink for All 28:41
Ink for All is an AI powered SEO scoring that measures your content’s rank, potential and semantic quality and helps you optimize it.
Microsoft Clarity Launches 30:22
Microsoft has a new, free analytics service that measures how people move about on your website, including “rage clicks”
Vimeo Record and Twitter Videos 32:13
A free messaging tool in a Chrome extension lets you record and share videos directly from your browser.
Twitter Business has recommendations for optimizing advertising and organic videos for Twitter performance.
WEEKLY NUMBERS
Pandemic Subscription Retention 34:18
A poll on whether people are going to keep the digital subscriptions they signed up for during the pandemic when the pandemic ends.
Where to Find Us 35:45
Find us by searching Beyond Social Media Show.
BEYOND SOCIAL MEDIA HOSTS
B.L. OCHMAN
Twitter: / whatsnext
What's Next Blog: http://WhatsNextBlog.com/
YouTube: / whatsnextblog
B.L. Ochman http://blochman.com
DAVID ERICKSON
Twitter: / derickson
Instagram: / deerickson
YouTube: / estrategy
e-Strategy Blog: https://e-StrategyBlog.com
e-Strategy Trends: https://Trends.e-StrategyBlog.com/
BEYOND SOCIAL MEDIA SHOW
Web: https://BeyondSocialMediaShow.com/
Twitter: / bsmediashow
Listen/subscribe to our podcast wherever you get your podcasts and please leave us a review.
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