Implement a personalized mass email campaign -The easy way
In this video, learn how to implement the perfect Email Personalization strategy which can help you achieve maximum ROI from your Mass Email Marketing Campaigns.
Personalization, in the context of email marketing, is the act of targeting an email campaign to a specific subscriber by leveraging the data and information you have about them.
Essentially, it is an important step while you are building your mass email marketing strategy, as this helps you to target your customers in the right way with the right content.
Learn the basics of email personalization to increase your conversion rate, have a look at the video for the best explanation on personalization and ways to implement it.
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