Customer Journey Mapping UX Masterclass, with Jaco van den Heever
Intro: 0:00
Theory: 8:07
Practical: 47:29
Networking: 1:12:07
In this Online UX Masterclass, we cover the following aspects of Customer Journey Mapping:
1. What is a customer journey map?
2. How does it help the team and the UX designer specifically?
3. What is the difference between a user journey and a customer journey map (and many other names commonly used)?
4. Components of a good customer journey map
5. Inputs required for a journey map
6. The journey mapping workshop - who needs to be there and how do you facilitate it?
6. Practically workshop a customer journey map using an online tool
UX Joburg is sponsored by Sand Dollar Design, a digitally-focused, design-lead consulting firm that creates world-class experiences for customers and staff members of their clients. Find out more at www.sanddollardesign.co.za
Links:
UX Joburg Twitter:
/ uxjoburg
Jaco van den Heever (Speaker):
/ jacovdh
Jonathan Copeland (MC):
/ jmcopel
William Saunders (Former UX Joburg organiser):
/ experiowill
Sand Dollar Design:
https://www.sanddollardesign.co.za
My Blood Test:
https://mybloodtest.co.za
Guidelines podcast:
https://anchor.fm/guidelines
Watch video Customer Journey Mapping UX Masterclass, with Jaco van den Heever online without registration, duration hours minute second in high quality. This video was added by user UX Joburg 02 June 2020, don't forget to share it with your friends and acquaintances, it has been viewed on our site 40,323 once and liked it 641 people.