How to think about improving mobile site speed

Published: 08 September 2021
on channel: Think with Google
10,735
177

Adrienne Clem, director of search ads growth, and optimization at Google, explains why mobile site performance and user experience is a critical component of online retail. She covers the mobile best practices that can help turn missed opportunities into checkout successes

The How To Think About series from Think with Google shares insights about today’s most effective marketing strategies and tools directly from the Google experts who develop, analyze, and oversee their creation. Get the latest techniques from the experts who understand them best.

At Think with Google, our mission is to educate and inspire the next generation of marketers, advertisers, and creatives. Here, you can find the latest consumer data and insights our ads research team is exploring, marketing tutorials, and perspectives from leaders across the ad industry. Subscribe and follow along.

Watch more How To Think About videos here:    • How To Think About  

Time stamps
0:00 Intro
0:16 Why a great mobile experience is important
0:50 Start with site speed
1:12 Easy-to-use website
2:07 Privacy and automation
2:44 First-party data design
3:09 Testing never stops
3:32 Build on customer relationships
4:23 Recap


Watch video How to think about improving mobile site speed online without registration, duration hours minute second in high quality. This video was added by user Think with Google 08 September 2021, don't forget to share it with your friends and acquaintances, it has been viewed on our site 10,735 once and liked it 177 people.