How to Optimize Your Website for Maximum Google Search Results [Simple, Straight Forward, Obvious]
📺 How to Optimize Your Website for Maximum Google Search Results [Simple, Straight Forward, Obvious]
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Google aims to show the most relevant search results when someone uses their search engine because it provides a better answer than something more generic. For example, if I want to learn how to make buckwheat pancakes with bananas, I'm not going to type in "how to make pancakes"—it's too generic. Instead, I’ll type in "how to make buckwheat pancakes with bananas," and I expect to see a page specifically about that.
The Importance of Hyper-Relevant Search Results
Google wants to serve the most hyper-relevant search results to users. This means that to rank well, your website needs to focus on specific, detailed keyword silos.
Step 2: Build Pages for Each Keyword Silo
You need to create a dedicated page on your website for each keyword silo. This means:
1. **Identify Your Keyword Silos**: Group your keywords into specific themes or topics.
2. **Create Dedicated Pages**: Build out a page on your website for each of these keyword silos.
Step 3: Dedicated Pages for Valuable Keywords
If you want to show up on search engines for valuable keywords that consumers are searching for right before they buy, you need a dedicated page for each silo of keywords. Here’s why:
**Homepages Are Not Enough**: You can't just rely on your homepage to rank for all your keywords. In real life, you might think people can go to your homepage to see what you do and call you, but that's not how Google works.
**Specificity Matters**: Each page should be solely focused around its group or silo of keywords. Otherwise, it will be difficult, if not impossible, to rank well.
Conclusion
By building out individual pages for each specific keyword silo and following these three steps, you set yourself up for long-term success and growth from free traffic. This traffic doesn't require you to pay Google, Facebook, or any other platform.
Follow these steps, and you'll be on your way to achieving significant results from your SEO efforts.
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