Rising Above the Noise in Consumer VC with Kirsten Green of Forerunner | E1961
Timestamps:
(0:00) Kirsten Green joins guest host Mark Suster.
(2:49) Kirsten’s advice to stand out in consumer venture with only seven percent of VC dollars being allocated to consumer.
(8:33) Forerunner’s framework on making investments.
(11:16) Vanta - Get $1000 off your SOC 2 at http://www.vanta.com/twist
(12:09) The value of searching for where businesses are missing the mark, and the “wow” factor of the Oura Ring.
(16:28) How AI will change how consumer companies and applications are built
(19:46) Oracle - Take a free test drive of OCI at https://www.oracle.com/twist
(20:50) The current state of the consumer search experience and the power of personalization that AI can bring.
(24:16) The disruptive lesson from mobile and the next level of being context aware.
(28:24) Mercury - Join 200K startups who use Mercury to operate at their best at http://www.mercury.com
(31:57) Forerunner Ventures lives within the intersection of invention and culture.
(33:38) Cultural shifts that are investable.
(36:36) The consumer shift from large to small screen.
(40:42) The importance of the mix between direct and indirect revenue.
(42:32) Discussing the relevance of “freemium”.
(55:48) What the exit environment is like going forward.
(1:02:55) What will it take to bring back the small and mid-cap market?
Subscribe to This Week in Startups on Apple: https://rb.gy/v19fcp
Check out Forerunner Ventures: https://www.forerunnerventures.com/
Follow Kirsten:
X: https://x.com/kirstenagreen
LinkedIn: / kirstengreen
Follow Mark:
X: / msuster
LinkedIn: / marksuster
Thanks to our partners:
(11:16) Vanta - Get $1000 off your SOC 2 at http://www.vanta.com/twist
(19:46) Oracle - Take a free test drive of OCI at http://www.oracle.com/twist
(28:24) Mercury - Join 200K startups who use Mercury to operate at their best at http://www.mercury.com
All rights for the video shared and linked below belong to the original copyright holder, and we are using the footage under the principle of fair use.
Listen here:
Apple: https://podcasts.apple.com/us/podcast...
Spotify: https://open.spotify.com/show/6ULQ0ew...
Overcast: https://overcast.fm/itunes315114957/t...
More from us:
Twitter: / twistartups
Instagram: / thisweekinstartups
Official site: https://thisweekinstartups.com
Subscribe to our YouTube to watch all full episodes:
/ @startups
Subscribe to TWiST Clips for all the best moments:
/ @twistclips
#startups #entrepreneurship #investing #angelinvesting #tech #news #business
Watch video Rising Above the Noise in Consumer VC with Kirsten Green of Forerunner | E1961 online without registration, duration hours minute second in high quality. This video was added by user This Week in Startups 07 June 2024, don't forget to share it with your friends and acquaintances, it has been viewed on our site 64,612 once and liked it 63 people.