The benefits and implementation of the Google tag

Published: 17 July 2024
on channel: Google Analytics
121,853
691

Website Tagging for Beginners: Learn the Basics of Google Tagging

Want to unlock the secrets of your website traffic and visitor behavior? Tagging is the key! 🔑 In this video, we'll break down the essentials of website tagging and how it works with Google's measurement tools (like Google Analytics and Google Ads).

Chapters:
00:00 Video intro
00:22 What is tagging
00:51 Intro to tagging series
1:14 What is the Google tag?
1:48 Benefits of the Google tag
2:13 Implementing the Google tag
3:24 Content Management Systems
3:54 Additional resources
4:05 Video recap and up next

Get ready to level up your website tracking and start making data-driven decisions! 🚀

Stay tuned for our next video where we'll compare gtag.js and Google Tag Manager in more detail and show you how to get started with each.

Resources mentioned:
Simplifying measurement with the Google tag → https://blog.google/products/ads-comm...
About the Google tag → https://support.google.com/tagmanager...

#WebsiteTagging #GoogleTag #gtagjs #GoogleTagManager #WebAnalytics #DigitalMarketing #WebsiteTracking

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