Brian Elliott, Periscope, a Mckinsey Solution, CEO, interview on ChannelAsia - Phygital Retail
Watch Brian Elliott, CEO of Periscope, in this short interview about the convergence of physical and online retail. He explains why online shouldn’t be seen as a threat to brick and mortar outlets and how big data is a win-win for both consumer and retailer. He also offers suggestions on the way forward for online start-ups and established players.
Watch video Brian Elliott, Periscope, a Mckinsey Solution, CEO, interview on ChannelAsia - Phygital Retail online without registration, duration hours minute second in high quality. This video was added by user Periscope Solutions 14 April 2015, don't forget to share it with your friends and acquaintances, it has been viewed on our site 1,036 once and liked it 3 people.