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In this video, I go over Google EAT and Google YMYL. These two acronyms are introduced by Google and they are important for SEO today and beyond.
Google EAT stands for Expertise, Authority, Trust. This means that Google wants content created by experts who have authority on a given subject matter, and the content is posted on sites that are trustworthy and established.
Google YMYL stands for Your Money or Your Life, meaning that sites that have to do with finance, health, or people's wellbeing are put through more scrutiny than other sites before they are deemed to be trustworthy, expert, and authoritative. So if you are starting a business today, make sure you are an expert so you can fit into the Google EAT model.
Watch video SEO: What Is Google EAT (Expertise, Authority, Trust) and Google YMYL (Your Money Or Your Life) online without registration, duration hours minute second in high quality. This video was added by user Start & Grow Your Business 24 December 2020, don't forget to share it with your friends and acquaintances, it has been viewed on our site 1,589 once and liked it 37 people.