Master Event Marketing Strategies and Campaigns | HubSpot User Group '24
Get ready to roll up your sleeves and delve deep into the world of event marketing expertise alongside Brie and Trav! In this session, we're not just scratching the surface – we're unpacking the comprehensive strategies and tactics that drive successful campaigns using HubSpot's powerful toolkit.
Don't miss this one if you want to:
→ Learn to create and manage integrated event campaigns that seamlessly connect with Marketing Hub.
→ Discover how to engage attendees with personalised content and interactions, enhancing their experience from registration to post-event follow-up.
→ Understand how to leverage HubSpot's analytics and reporting tools to make data-driven decisions that optimize your event marketing strategy.
→ Explore best practices for promoting your events through various channels, including email marketing, social media, and content marketing.
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🎬 Video Chapters:
[00:00:00]: Welcome and Introduction
[00:00:21]: Best Practices for In-Person and Virtual Events
[00:01:09]: Using HubSpot for Effective Event Management
[00:01:56]: Necessary Third-Party Platforms for Event Management
[00:06:09]: Integrating Eventbrite with HubSpot
[00:14:03]: Marketing Events in HubSpot
[00:17:02]: Creating and Using HubSpot Campaigns Tool
[00:20:10]: Adding Assets to Campaigns
[00:26:07]: Using Data for Event Management
[00:37:42]: Best Practices During and Post-Event
Did you have any questions, comments or any feedback? Reach out via the link below! https://www.nbh.co/contact
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🔗 Links
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