From Concept to Community: Launching St. Pete’s Calisthenics | Aaron Turner | Life In Focus Ep. 17
In this episode of Life in Focus, we dive deep with Aaron Turner, the founder of St. Pete Calisthenics and a personal trainer specializing in bodyweight training, animal flow, and calisthenics. Discover what inspired Aaron to build his unique gym concept and the journey from idea to reality.
Key Topics Covered:
• Aaron’s Personal Training Journey: What inspired Aaron to become a personal trainer and specialize in animal flow and calisthenics? Hear his story and learn about animal flow as a movement practice that builds strength, mobility, and flexibility.
• Fitness Myths & Misconceptions: Aaron debunks common myths around bodyweight training and highlights the benefits of calisthenics for all fitness levels.
• The Gym Vision & Design Process: Aaron shares the vision behind St. Pete Calisthenics, from concept to community hub. He explains how he integrated indoor and outdoor calisthenics rigs, fitness studios, a sky loft, spa, and café into the gym design.
• Building a Business: Explore Aaron's journey in finding investors, securing funding, choosing the perfect location, and overcoming challenges with leasing, renovation, and local zoning.
• Real Estate and Budgeting Tips for Aspiring Gym Owners: Aaron gives advice for anyone looking to open a fitness facility, discussing real estate considerations, budgeting for buildout, and how he prioritized key features of the gym within his budget.
• Member Sign-Up and Future Plans: Learn how you can become a member of St. Pete Calisthenics, with special offers for early sign-ups, and Aaron’s long-term vision for growth and expansion.
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