Rocketreach | Top Digital Marketing Tools | Lecture 04
RocketReach is a marketing automation software that helps you automate contacting leads and converting them into sales. So if you have ever wondered how you can find and reach the right people, RocketReach is the answer.
RocketReach is built by a close-knit team of designers and engineers in North America who have decades of experience. The founders have collectively 13 patents between them, and they care deeply about science, elegant solutions to problems and their users. RocketReach is rare in that it has already grown to profitability, with a small team and relatively low overhead. It’s also unique because the company was bootstrapped by its founders, who focused on building a fantastic product – not seeking outside investment or venture capital. In just a few short years, RocketReach became one of the world’s largest business information services platforms and an essential productivity solution for businesses of all sizes worldwide.
The features of RocketReach
There are six features that RocketReach are proud of:
Advanced Search
The advanced Search from Rocketreach, with its genius filters, is one of the main features one should pay attention to. With filters that can cover Location, Occupation, Current Employer and even Revenue, searching for the right prospect has never been easier.
Browser Extension
With the RocketReach browser extension, you can quickly add future sales or recruiting prospects to your predefined lists. Then, once you are done with your manual search (LinkedIn, AngelList or Crunchbase), you can go back to the RocketReach dashboard and expand your information regarding the users you have added. The cherry on top? It works on company websites as well!
Bulk Lookups
Have you ever had a prospect list with key data points missing? Upload it to RocketReach, and they will automatically match and append up-to-date emails, phones, titles, and work history; RocketReach also works seamlessly with Google Sheets.
API
RocketReach offers a lightweight, intuitive REST API for integrating its content into your application. This powerful service allows you to automate lead generation, contact discovery, people search, and company or person searches using our 450 million professional profiles as well as 17 million businesses with an easy-to-use interface.
Compose
Through Compose, you will be able to send emails at the right time and reach your prospects with precision and accuracy. Send personalized messages never sent into spam folders, so only their recipients get them. With powerful email analytics tools, track your effectiveness for each group of steps in an email sequence.
Integrations
Get connected to the apps you already use. RocketReach is available for many CRM, Application Tracking Systems and more. In addition, it integrates with Salesforce, HubSpot and many others – all in one place! So to start boosting your productivity today!
Some ways to use RocketReach
Marketing
Boost your marketing and get people to pay attention to your business or clients. Our advanced search features will find the ideal prospects for you so that you can develop a solid list of leads without even leaving the RocketReach suite. We make finding and taking action on those leads easy by allowing you to do it all from one place!
Sales
Search and discover companies that match the proper target criteria. With RocketReach, you’ll find the perfect customers for your sales team to reach out to. You can also gain critical insights into current company data and statistics with a quick search, which will help your team make better decisions on how best to approach outreach campaigns tailored towards
Find the best candidates
We have an advanced search feature that enables you to quickly nail down the strongest candidate and be confident in making a hire.
Reach out directly with real-time validated email addresses, phone numbers, and fully customizable template emails integrated into your existing email provider or CRM/ATS for seamless workflow organization of contacts.
Learn about all hires by tracking their behaviour via our customization options within our platform included in each plan that allows all data to grow constantly, so it always has fresh leads available–no waiting time!.
Bottom Line
As your business grows, it’s important to make sure you’re keeping track of your sales pipeline and accessing a database of potential buyers.
You can’t afford to lose out on potential clients or leads, and RocketReach makes sure you don’t have to. With their easy-to-use platform and detailed analytics, you’ll be able to easily reach out to the right audience for your business or hire the next rock star!
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