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#salestraining
Headless Implementation Strategies for Salesforce B2C Commerce
After completing this unit, you’ll be able to:
Explain how the edge ensures the fastest content delivery possible.
List two storefront design strategies that make shoppers want to stay.
List three things you can do to optimize storefront performance and reliability.
Explain caching.
Outline three steps you can take to determine which resources to cache.
Storefront Implementation Strategies
Vijay wants a storefront design that’s appealing enough to make shoppers want to stay. Part of his strategy is to insist on a speedy page load. Busy shoppers want something to happen when they click a button… and that means instantly. You’ve heard the phrase, time is money. Well, page load time is the most important technical factor in achieving optimal conversion rates. Page load time not only impacts how long shoppers stay on the storefront, but also how they reach the site in the first place. Major search engines such as Google use page load time as a factor when ranking pages in their search results.
Another part of Vijay’s strategy is to maximize site reliability. When the system’s down, conversions can’t happen at all.
Here are some things you can do to optimize storefront performance and reliability.
Use a content delivery network (CDN).
Implement multiple caching strategies.
Use scaling techniques.
Plan for resilience.
Tune middleware components.
Monitor performance.
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