Myths about disruptive innovation that is not true | Crash course on innovation Part 7
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When you think about disruptions what comes to most people’s minds is the disruptive technology. Most people believe that it’s the technology that drives disruptions and that view factually or conceptually is not true at all. Of course technology is important for disruptions but it doesn’t drive the innovations. What drive innovation are the value and the customer experience.
There are popular myths about disruptive innovations that are not true. In this lesson on the seventh part of crash course on innovation, Paul Robinson talks about the very nature of disruptions based on his study of Clayton Christensen's books on innovation.
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