How to Add First Names Automatically in
Adding a first name into email campaigns results in more clicks and higher engagement rates. Learn how to quickly and easily personalise your Mailchimp email #marketing in Mailchimp.
Mailchimp has recently changed how first names are added to a campaign with a new email campaign builder. Learn how to add subscribers first names in the new Mailchimp email builder.
In this tutorial the following is covered:
1)How to add first names into a Mailchimp email campaign (0:25)
2)How to test if the subscribers first name is working (2:02)
3)How to set a default first name in Mailchimp (2:39)
Adding a merge tag to show the subscribers first name in Mailchimp is simple. This #tutorial by Gary Eckstein, a Mailchimp Pro Partner, shows you how.
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