7 User research trends shaping the industry in 2023 | Maze

Опубликовано: 22 Март 2023
на канале: Maze
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Staying on top of user research trends is critical to keep up with competitors, gather actionable user insights, and guarantee your product remains relevant, and indispensable, for users.

The world of user research is ever-evolving. To retain customers and create truly user-centered products, you need to be evolving, too.

In this video, we’ll cover seven key user research trends you need to know about. Informed by our industry research, these trends will be shaping UX and product research in the coming year.

📓 Resources mentioned:
Maze Continuous Research Report 2023: https://buff.ly/3lxoLaH
Guide to continuous product discovery: https://buff.ly/3K50OBb
Democratizing Research at Scale playbook: https://buff.ly/3lCf3ng
The Optimal Path podcast: https://buff.ly/3Z1XP0n

⏱️ Video timestamps:
00:00 - Intro
00:28 - The current landscape of user research
01:18 - Trend 1: Continuous research
02:33 - Trend 2: Education and enablement
03:17 - Trend 3: The researcher role
03:57 - Trend 4: Research and business growth
04:53 - Trend 5: Inclusive design
06:06 - Trend 6: Research types
07:03 - Trend 7: Research tools
07:46 - Key takeaways

💙 About Maze:
Maze is a continuous product discovery platform that empowers product teams to collect and consume user insights, continuously. With solutions for participant recruitment, product research, and reporting, Maze helps teams build the habit of continuous product discovery in a platform that enables everyone to run great research.
Learn more on our website ➡️ https://buff.ly/3lpdrNV

👋 Stay in touch:
LinkedIn:   / mazedesign  
Twitter: @mazedesignHQ
Instagram: @mazedesignhq

#UserResearchTrends #UXResearchTrends #ProductDiscovery #ContinuousDiscovery #UXResearch #UserResearch #UserTesting #UsabilityTesting


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