How do you find your target audience as a musician?
Finding your target audience as a musician can seem both daunting and perhaps unnecessary.
People will just find YOU right?
✨ WRONG! ✨
Let’s look at Insatagram as an example. There are a whopping 1 BILLION Instagram users (that’s 12.6% of the population of the world). 😯
Do you really think that everyone that would like your music will just stuble upon you?
Now more than ever, you need to seek out your own audience. And you don’t want to waste your time chasing after the wrong people so what do you do?
🌙 Find similar artists
☕ Find characteristics that frequently pop up
🥞 Find out where those artists are getting the most engagement
🧸 Analyse their content to see what works
🩹 Start posting your ideas
🦔 Reach out to your target audience + engage with their content
💞 Make sure to follow me for more music marketing tips! 💞
#musicmarketing #musicpromotion
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