Create Buyer Personas that Drive Sales
Are your marketing campaigns not generating enough leads?
No matter how hard you try, if your ads are not converting or generating enough leads, this can be because of unqualified traffic coming to your landing page or because you are targeting the wrong audience.
If that is the case and no one is purchasing your products or services, you are wasting your hard-earned money.
You can fix this problem by conducting your buyer persona research that includes demographic and behavioral information like their interests, pain and pleasure points, skill sets, etc.
In this video, I will share some steps and tips to create a buyer persona to boost your business growth.
1:32 - Determine Your Target Audience
3:00 - Stick To Often Occurring Elements
3:35 - Create Distinct Personas
4:30 - Name Your Personas
4:57 - Use Your Personas for Marketing Strategies
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