China's Professional Women: 2023 Overview and What's Next for 2024 | Interview with Jill Tang
Join Jill Tang and I as we explore the 2023 experiences of Chinese women professionals, including their unique pressures and adaptations to government changes. We also examine the evolving priorities of educated women in first-tier cities, the effectiveness of women's support groups and how brands can connect with this dynamic consumer segment.
Connect with Jill here: / jilltang
Timestamps
00:00 - Introduction
04:19 - How Women Professionals in China Fared in 2023
06:23 - Unpacking 2023's Pressures and Opportunities
08:56 - China's Lower Digital Gender Gap
13:50 - Skills Chinese Women Professionals Are Mastering
16:13 - Response to Government's New Family Narrative
30:27 - Shifting Priorities of First-Tier City Women Professionals
36:16 - Brands' Strategies to Attract China's Professional Women Consumers
38:29 - Women's Support Groups in China Growing or Stagnating?
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