How to Do PPC Advertising Research with Semrush 2024
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In this guide lets learn how to do PPC advertising research with Semrush. This video will contain how to find PPC keywords with Semrush, check ad history and use product listing ads (PLA) research.
★ TABLE OF CONTENTS ★
00:00 Introduction Semrush PPC Ads Research
00:52 Semrush Advertising Research
11:31 Semrush Ads History
13:06 Semrush Product Listing Ads (PLA) Research
DESCRIPTION:
Semrush Advertising Research is a feature within a platform that enables you to analyse your competitors’ advertising strategies. It provides valuable data on their ad campaigns, keywords, ad copies, and more. Here are some key features:
Competitor Analysis: Discover your competitors’ search ads and delve into their paid search strategies. The tool provides a list of a domain’s rivals, the number of common keywords, estimations on paid traffic, and online competitors’ ad spending.
Keyword Analysis: Explore which search terms your paid search competitors are bidding on. Obtain CPC and search volume estimates for these keywords, as well as competitive density.
Ad Copy and Landing Page Analysis: Monitor your competitors’ ad copy and landing pages. The tool allows you to track competitors’ online advertising, giving you access to thousands of ad copy examples from your competitors and industry leaders.
Budget Analysis: Evaluate competitor PPC spend and strategy from different angles. See how much different advertisers in your niche are spending now and how competitors’ advertising spend changes throughout the year.
By leveraging this information, you can make informed decisions and improve your own advertising efforts.
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