Social Media Trends 2023 | TREND 2: Bosses demand social receipts
Our #2 social media trend for 2023 is all about your budget. Want to read the full report?? Click here: http://ow.ly/oT4P50LE9M7
Last year, 83% of marketers in our social media trends survey reported having some level of confidence in the return on investment (ROI) of social media, up from 68% the year before. This year, we got more specific and asked how confident marketers were that social media was useful for marketing to or engaging with their audience. A whopping 96% of marketers reported some level of confidence. 👀
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