How Disposable Vapes Explain U.S.-China Tensions
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A video about the rise of Elf Bars and what it tells us about growing tensions between China and the US.
Written, directed and presented by Tom Nicholas.
Edited by Georgia Burrows.
Chapters
00:00 Remember Juul?
02:23 The Fall of Juul
08:49 Elf Bar, Temu, Huawei, Shein
13:18 How Rich Countries Stay(ed) Rich
21:20 China Has Entered the Chat
30:41 The Rise of Elf Bar Globalisation
33:19 Help Us Make More Videos
Bibliography
You can find a bibliography for this video on my Patreon, here: / video-vape-o-of-100555796
Disposable vapes have taken over. In just two short years, Elf Bar, Lost Mary and their various competitors have become a ubiquitous part of modern life.
In doing so, disposable devices have all but entirely displaced pod-based vapes like the Juul.
While many have noted the environmental impact of rechargeable devices being supplanted by single-use ones, there's been less discussion of the geopolitical aspect to this switch.
Because, the fall of Juul and the rise of disposable vapes in its place not only marks a move from a pod-based vaping market to a disposable one, but from an American-owned vaping industry to a Chinese-owned one.
In this second installment of my Vape-o-nomics trilogy, we're looking at what all this can reveal about the globalisation, geopolitics and growing tensions between China and the West.
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Select footage courtesy of Getty
Music from Epidemic Sound
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