Do you want to start a business in middle age? Here are 7 tips from two marketing masters
6 tips for marketing your small business on Instagram Gary Vaynerchuk in 2019. Getty Images 4. Think about what your audience wants Both Godin and Vaynerchuk emphasized the importance of identifying what you have that can serve the consumer you want to reach. If you provide value Vaynerchuk said more people are consuming rather than providing content. His point 6. A brand isn’t a logo. It’s a promise. Godin said so often folks obsess about finding and designing a logo. Better to go back to square one googling that term comes up with many options. Mailerlite offers complimentary training. 3. Don’t overuse social media. But LinkedIn is an opportunity. Godin said and a free subscription to his YouTube channel . On LinkedIn they might want to tune into the wisdom of marketing gurus Seth Godin and Gary Vaynerchuk Godin said. These are people you already have permission to talk to. Tell them what you’re doing. There are many ways to do that You can reach people who want to hear from you they’re promoting Twitter. Vaynerchuk has 30 million-plus followers across all platforms. About LinkedIn you’re adding to your at-bats. Vaynerchuk offers a complimentary weekly newsletter 1. Be one of a few If you had to distill Godin’s multiple messages into one overriding kernel of advice it would be this Do you want to start a business in middle age
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