The Story of Adobe : How They Created a Business Empire
Adobe is the market leader in the creative industry. Their products are used for a variety of purposes such as graphic design, photo and video editing, animation, documentation, printing, publishing, mobile and even ecommerce. Despite being relatively old, they are practically unchallenged. In this video I will tell the story of Adobe, their complex relationship with Apple and Steve Jobs, their failures and their business model, especially the drastic switch to cloud and subscription.
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00:00 - Introduction to Adobe
00:25 - How Adobe was founded
02:32 - Adobe products and acquisitions
03:26 - Adobe services in earnings reports
04:29 - The death of Adobe Flash
05:16 - Adobe vs Apple grudge
06:04 - Adobe business model
08:25 - Recap
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