Unlocking the Secrets: Where to Start Creating a Winning Treatment
👀 My Treatment Templates: https://www.thekitbag.shop
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I spoke to 3 successful commercial directors to learn how they approach writing pitch winning treatments. I started the year wanting to get better at treatment writing, particularly commercial treatment writing and speaking to these legends has really helped.
👀 Nur's channel and breakdown of a Samsung ad including the sharing of one of his treatments: • Samsung Commercial: Director’s Treatm...
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00:00 - Intro
00:32 - Why Treatments?
02:07 - Where To Begin
05:16 - Putting Your Personality In It
06:48 - Imagery
08:00 - Working with Writers + Image Researchers
11:01 - Using Gifs
13:21 - How Long Should You Spend
15:17 - Design Layout
15:40 - Win Ratio
16:33 - Time Spent
18:06 - What’s The One Thing?
18:48 - Wrap Up
📷 Instagram - / scottpeters
🎥 Website - https://madebyscottpeters.com
#directing #filmmaking #treatments #pitching
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