HUGE CHANGES to Southwest Airlines (What You MUST Know in 2024, 2025, & 2026)
Here’s EVERYTHING you must know about Southwest Airline’s BIG CHANGES, including: Assigned Seating, Premium Seating, Boarding Process, Checked Bags, and MORE! Click “Show More” to see Ad Disclosure.
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📝 PRESS RELEASE: Southwest Unveils Its “Southwest Even Better.” Transformational Plan at Investor Day
https://www.prnewswire.com/news-relea...
📝 THE POINTS GUY 1: Southwest Airlines to launch assigned seats in 2026, will partner with international airlines
https://thepointsguy.com/news/southwe...
📝 THE POINTS GUY 2: Here's how Southwest Airlines' new seating and boarding process will work
https://thepointsguy.com/news/southwe...
📝 SOUTHWEST INVESTOR DAY 2024 PRESENTATION
https://www.southwestairlinesinvestor...
00:00 - Intro
00:55 - Assigned Seating
2:48 - Seat Pricing (Extra Legroom, Preferred, Premium)
7:12 - New Cabins
8:16 - Boarding Process
9:09 - International Partnerships
10:08 - Rapid Rewards Changes (A-List, A-List Preferred)
10:57 - Southwest Credit Cards
11:28 - Southwest Free Checked Bags
11:40 - New Product: Getaways by Southwest
12:00 - Redeye Flights
🗣️ The following is quoted from the Southwest Airlines Investor Day 2024 press release:
"Assigned Seating: Southwest will broaden its consumer appeal and boost demand through an assigned seating model. Airline passengers now have a clear preference for seat assignments: 80 percent of Southwest Customers and 86 percent of passengers who choose other airlines want assigned seats. Southwest flies farther than ever, and seat assignments are a higher priority on long-haul flights. The Company expects to begin selling assigned seats in the second half of 2025, with its first flights operating with the new model in the first half of 2026.
Premium Seating: Market research shows that the preference for an assigned seat with extra legroom offers broad appeal for both business and leisure travelers. Southwest will offer extra legroom options with up to five additional inches of pitch for approximately a third of its seats while maintaining a standard economy seat pitch among the best in the industry. New seating product options will drive demand and are expected to generate more revenue per passenger.
Southwest Boarding with Upgrades: Southwest will evolve its boarding process with seat assignments while focusing on operational efficiency and improving the Customer Experience. The updated boarding process will maintain Southwest's unique and popular approach in boarding through position numbers and signage displayed on stanchions within the gate area. The carrier's most loyal Customers and those who purchase premium seating will continue to be among the first to board.
Bags Continue to Fly Free: Extensive research reinforces Southwest's bags fly free® policy1 remains the most important feature by far in setting Southwest apart from other airlines. Based on Southwest's research, the Company believes that any change in the current policy that provides every Customer two free checked bags1 would drive down demand and far outweigh any revenue gains created by imposing and collecting bag fees."
Disclosure: The thoughts, opinions, and information presented are those of the creator. This site is part of an affiliate sales network and receives compensation for sending traffic to partner sites, such as CreditCards.com, YourBestCreditCards.com, and others. This compensation may impact how and where links appear on this site. This site does not include all financial companies or all available financial offers. The content in this video is accurate as of the posting date. Some of the offers mentioned may no longer be available. Mark Reese is not a financial advisor.
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