Rank And Rent Website Design Mistakes To AVOID
After looking at a number of local lead generation rank and rent websites I noticed a few common mistakes.
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3 Core Design Mistakes
1. Does NOT Look Like A Real Business
2. Call To ACTIONS Are Not Visible And Bold
3. Page Speed Is SLOW!
When you are doing local lead generation with local SEO it is important that your asset (Your Website) Is not only optimized but designed correctly for best conversions.
Using high quality images, a logo and uniform color scheme can make a world of a difference. It does not have to be the most flashy website but it should be clean and easy to navigate.
Your Call to actions on you rank and rent property should stand out and be available to the user right away. Whether it is the business phone number or a quick form it should be right in their face.
At the end of the day these potential customers need help, a solution or an estimate and the last thing they want to do is to look for your number.
User experience is a MUST so make sure not only is your site simple and easy but also make sure it loads fast and there are no technical errors.
Mobile friendly web design is also key so make sure you check your website on all devices.
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